September 25, 2012 by · 1 Comment
Filed under: White Paper Writing 

ALERAM FOR SALE, I received notice of an interesting link to this blog a few weeks ago from a blog called, "Stunt & Gimmick's" with a post entitled, "Getting What You Pay For: Scripted and the Continuing Death of Good Writing".  The article discusses another writing service offering cheap white papers for only $49 with a total length of 300-500 words:

"The basic premise of the site, which bills itself as an exchange for writers to connect with people needing writing, is that they will sell you a blog post of 350-500 words for a flat $49 by “expert writers”. Lets examine that, online ALERAM without a prescription, Purchase ALERAM online no prescription, shall we.

A blog post of 350-500 words in and of itself is not bad, where can i buy ALERAM online. Order ALERAM from United States pharmacy, We prefer to go a little longer (averaging about 600-700 words for client blogs), but it’s perfectly acceptable to have posts of 300-500 words, no prescription ALERAM online, Buying ALERAM online over the counter, especially on quick-release schedules and when you’re posting a lot of content. The next part, ALERAM dose, ALERAM pharmacy, however, is what should scare anyone who even remotely cares about the quality of online content. $49 for 350-500 words, kjøpe ALERAM på nett, köpa ALERAM online. Do the math, and that breaks down to $.10 and $.14 cents per word, ALERAM FOR SALE. ALERAM price, coupon, We’ve all heard about how terrible the situation is for writers these days, but magazines are still paying a dollar or so per word, ALERAM recreational, ALERAM use, and reputable news agencies are not too far behind. So what kind of writer are you getting at $0.14 per word?"

The post also references a quote that I have used on this blog quite frequently relating to the ideal white paper length:

"I tell my clients that the minimum is six pages and the absolute maximum is 12 pages, taking ALERAM. Doses ALERAM work, You need a minimum of six to provide enough background information to bring the reader up to speed on the topic."

While everyone likes "cheap" stuff, I'm still amazed that any legitimate business would seriously consider producing a one page white paper without considering the ramifications of such an action on their brand, get ALERAM, ALERAM from canadian pharmacy, reputation, and image.

Let's step back for a moment and think about how much content you can fit into a 500 word, order ALERAM from mexican pharmacy, ALERAM no rx, single page document:

- A concise  summary of one single subject

- Three paragraphs to a problem/background, and three paragraphs for a solution, my ALERAM experience, Online buy ALERAM without a prescription, benefit and contact summary

- Six individual paragraphs of about three sentences each devoted to six different subjects.

Now, consider how any lead generating, ALERAM images, ALERAM overnight, white paper topic would fit into a document of this size: Your business strategy. Your competitive advantage, ALERAM used for. ALERAM FOR SALE, Market research that demonstrates your brand advantage. ALERAM forum, See any problem with this approach?

I thought so.

Let's get real for a moment. If you need bulk paper for your laser printer, cheap ALERAM no rx, Where can i buy cheapest ALERAM online, by all means look for the cheapest possible price. But if you're evaluating white paper services based solely on the lowest possible price, order ALERAM online overnight delivery no prescription, ALERAM gel, ointment, cream, pill, spray, continuous-release, extended-release, without considering what you are getting for that price or how that will be seen by your target audience, then you are making a fool-hearty business decision.

The impact, ALERAM reviews. Purchase ALERAM online, Most businesses will perceive that any organization distributing a single page "white paper" doesn't have a solution/strategy available (we used to call that "vaporware") or that your solution is so bad that you have nothing worthwhile to present. Both perceptions certainly will not generate a significant number of "warm" leads, ALERAM dangers, Is ALERAM safe, and can actually do more harm than good.

In the end, a decision based on price usually costs your firm more....more in diminished brand, ALERAM blogs, ALERAM pics, market, and thought leadership.

I guess some firms need to learn their business lessons the hard way.

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One Response to “ALERAM FOR SALE”
  1. Hi Jonathan, thanks for the mention! I couldn’t agree with you more about companies making fool hearty decisions when they choose the cheapest service of the bunch. I think a really big part of the problem is the lack of education that business owners have when it comes to writing – in fact, I think most people de-value writing as a whole.

    It’s up to writers to be more vocal on why cheap services like this demean the industry and explain to clients why choosing the cheapest option is usually the worst decision.

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