White Paper Pundit

Featured FREE White Paper of the Week:

Title: From Numbers to Action: Improving Travel Program Management

Sponsor: Advito

Publication Date: July 2010

Sponsor’s Description: From Numbers to Action: improving travel program management through strategic KPIs and meaningful savings measurement. Travel program managers are increasingly being asked to measure their success against corporate objectives. This white paper by BCD Travel’s consulting unit, Advito, provides travel managers with clear guidelines for directly linking travel program performance with corporate objectives using strategic key performance indicators, or KPIs.

White Paper Pundit Comment: Normally I don’t like landscape oriented white papers, but this one seems to work for me. The format fits the many comparative tables, workflow diagrams, and callouts used in this paper. Unfortunately, since the page height is shortened, the size of the paper balloons to 34 pages, far too large for most ‘short attention’ readers. Nonetheless, this paper is a good example of how visual elements can be used to educate the reader to a complex subject.

Download Link URL: http://bit.ly/bB9EQx

Web Landing Page: http://bit.ly/atnhpP

_________________________________________________________

Welcome to the FREE White Paper List!

This list is a summary of the free white papers that have been posted during the past week on Twitter. Each white paper is completely FREE and does not require email registration or personal information. This is a great way to review white paper examples and learn new techniques from hundreds of white paper marketers. Simply click on the shortened URL link next to the file name and download the white paper.

1. HR Service Delivery with Case Management http://cot.ag/dzqY3i

2. The Impact of Social Media on Corporate Security http://bit.ly/atsAgF

3. Why driving while using hands-freecell phones is risky behavior http://bit.ly/c9pszL

4. Photometric Measurement of LED Luminaires http://bit.ly/cVrLOp

5. From numbers to action: Improving travel program management http://bit.ly/bB9EQx

6. Five New Workplace Issues That You Should Know About http://is.gd/drXVy

7. Why traditional CRM is not enough http://tinyurl.com/yh67kk2

8. IDC White Paper: Social Business Framework: Using People as a Platform to Enable Transformation http://ow.ly/2hMlX

9. FileMaker Go for the iPad iPhone & iPod Touch http://bit.ly/9HIuAG

10. Executive Search: Retaining Senior Executives http://bit.ly/99mfDj

11. Outstanding Brand Narratives http://bit.ly/d8G6cm

12. Moving Forward: Transportation and the Massachusetts Economy http://bit.ly/bP64L

13. HP White Paper: Configuration best practices for StorageWorks EVA and VMware vSphere 4 http://bit.ly/9c54jY

14. Adobe White Paper :”What’s new in InDesign CS5 EPUB export” http://bit.ly/bjFtf7

15. Retail Analytics: Competitive Differentiation http://bit.ly/9GNRp3

16. It’s a jungle out there http://su.pr/1FHUXQ

17. Single Fiber Pluggable Transceivers http://bit.ly/18Nsor

18. A Multifunctional Approach to Improve Monitoring Access in High-Performance Networks http://dld.bz/fXSK

19. Demystifying Slot Machines and Their Impact in the United States http://bit.ly/b3BQeh

20. The Psychology of Marketing http://bit.ly/cfTCow

21. An invitation to shape the Nature of England http://bit.ly/bksamZ

22. Bad Medicine: A Guide to the Real Costs & Consequences of the New Health Care Law http://shar.es/mMAg1

This entry was posted on Thursday, July 29th, 2010 at 11:17 am and is filed under The Free White Paper List, WP Examples, WP Resources. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.