White Paper Pundit

FEATURED FREE WHITE PAPER OF THE WEEK:

Title: “Why Should Non-profits Invest in Brand?”

Publication Date: August 2009

Sponsor: Kite Brand Studio

Author’s Description: This paper outlines how non-profits can take a page from successful companies by implementing a brand program that walks the talk of their cause. The end result: the trust that is the foundation for meaningful long-lasting relationships with both individuals and corporate donors.

Blogger’s Note: This white paper is a great example of elegant simplicity. While it has only has one graphic diagram, its use of color and reverse white on black provides a great example of how to develop a simple but effective text white paper that engages a target audience.

Download Link URL: http://bit.ly/JibBr

Website URL: http://www.brandchannel.com/papers.asp

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Welcome to the Friday FREE White Paper List!

This list is a summary of the free white papers that have been posted during the past week on Twitter. Each white paper listed below is completely FREE and does not require either email registration or any other personal information. This is a great way to review several white paper examples and learn new techniques from hundreds of white paper marketers. Just click on the Shortened URL link next to the file name and download the white paper.

1. Collaborative Authoring on a Common Platform http://bit.ly/16pOPn

2. Benefits of Horizontal Motion: Conveying Bulk Products http://bit.ly/1aIgQe

3. Business Agility Harness the Power of What’s Possible http://bit.ly/PmS6u

4. The Basics of Prospect Research http://bit.ly/rONTi

5. Goldman Sachs White Paper: The Power of the Purse: Gender Equality and Middle-Class Spending http://tinyurl.com/nrr36h

6. Healthcare IT Diagnosis: Critical Creating a Scalable Network for EHR Implementation http://tinyurl.com/lwbqdw

7. Interpretable Classifiers for fMRI Improve Prediction of Purchases http://bit.ly/W3f2a

8. Maximize the Power of UltiPro http://bit.ly/10zYbH

9. The History of Sourcing http://bit.ly/epznl

10. IBM White Paper: The Changing Face of Communication http://bit.ly/1Sftmc

12. The Integrated Production White Paper http://bit.ly/33GLL

13. Voltage Control Guard One http://bit.ly/czaXN

14. Best practices of online promotion of new musical content http://bit.ly/cbyoL

15. Serious Games: Online games for learning http://bit.ly/2MW7L1

16. A Comparison of Lead Calcium and Lead Selenium Alloys: Separating Fact from Fiction http://bit.ly/1bJ9lV

17. Understanding Internal Control and Internal Control Services http://bit.ly/3qpgm9

18. Engaging the new influencers. http://bit.ly/3R8Oq2

19. Consumers still in the danger zone http://tinyurl.com/lr2t9f

20. Why should non-profits invest in brand? http://bit.ly/yc65M

This entry was posted on Friday, September 11th, 2009 at 7:02 am and is filed under Social Media, The Free White Paper List, Twitter, WP Examples, short attention marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.